A New Drying Experience.
We didn't invent style. But for over 60 years, we've been in front of millions of mirrors, helping women invent their own.
Smoothwrap™ opens up new styling possibilities with its cutting-edge Dual Ion Therapy that rebalances the natural charge of your hair, leaving it feeling healthy and conditioned.
This is style, reinvented.
A New Treatment for All Hair Types
- Leaves Your Hair Feeling HealthierDual Ion Therapy is a revolutionary treatment to help restore the natural balance of your hair
- A Faster Drying ExperiencePowerful and lightweight high-torque motor along with 1875 watts gives you professional styling and drying performance
- Helps Minimize Heat DamageCeramic Technology provides even heat to promote fast drying, not overdrying
- Create Volume & Body with Less FrizzPositive and Negative Ions work together to reduce your flyaways without leaving your hair flat. Hair is luxurious and full bodied
- Customize the Settings6 total heat and speed combinations give you more freedom to create different styles for every hair type
- Highest PerformanceEasy to clean, removable rear filter lets you remove any lint buildup quickly to maximize the airflow
Hold Your Look
The cool shot trigger sends a blast of cool air to lock your style in place.
Luxurious Smooth, Straight Looks
Salon-quality concentrator included for focused airflow where you want it.
Natural Waves & Curls
Specially designed diffuser included that helps deliver the dual conditioning ions to optimize natural texture.